Adidas to probe Kanye misconduct claims


Adidas AG has launched an investigation into allegations of inappropriate behavior by Kanye West, after the German sporting goods maker ended its partnership with the rapper and fashion designer last month.

Adidas said it launched the investigation after receiving an anonymous letter making several allegations against the musician, who now goes by the name Ye.

The investigation follows a report by Rolling Stone magazine which details alleged incidents of inappropriate behavior by Ye towards staff and potential employees.

Rolling Stone cited interviews with more than two dozen former Yeezy and Adidas employees.

According to the magazine, former team members sent an anonymous letter to Adidas in which they said the company’s top executives were aware of Ye’s behavior but had “closed their eyes” and “turned off their moral compass”.

“It is currently unclear whether the accusations made in an anonymous letter are true,” an Adidas spokesperson said in a statement to Reuters.

“However, we take these allegations very seriously and have made the decision to immediately launch an independent investigation into the matter to address the allegations.”

Ye could not immediately be reached for comment.

News of the investigation was first reported by the Financial Times on Thursday.

According to the Financial Times, Germany’s third-largest asset manager, Union Investment, wrote to Adidas on Thursday asking for more information about the claims.

Union Investment did not immediately respond to Reuters’ request for comment.

Ye has courted controversy in recent months by publicly ending major corporate ties and going on social media outbursts against other celebrities.

His Twitter and Instagram accounts were restricted, with social media platforms deleting some of his posts that users condemned as anti-Semitic.

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