BYD has released images of a camouflaged prototype of its upcoming off-roader, which will be sold under the new Yangwang brand.
The premium brand will launch in the first quarter of 2023, with the first model apparently sporting the R1 nameplate.
Photos reveal that the first Yangwang model is a stunning, upright SUV in the vein of a Land Rover Defender, Mercedes-Benz G-Class or GWM Tank 300. Like these models, the spare tire is located on the tailgate.
Patent images published by Car News China reveal that the Yangwang model will also feature an intricate grille and running lights that rest on the front fenders, as well as three raised bumps on the windshield that may contain lights or sensors.
It’s also said to feature four electric motors with one driving each wheel, like the upcoming Mercedes-Benz EQG.
Chinese outlet Yiche also reports that the R1 will have a tank-spinning feature, like on the Rivian R1T and R1S, and references a patent BYD has filed for a “floating” mode that can help it wade. at greater depths.
Although BYD is best known in Australia for its Atto 3, one of Australia’s most affordable electric vehicles, the price of the Yangwang R1 will be closer to that of an EQG.
In a statement reported by Reuters, the Yangwang vehicles will cost between 800,000 and 1.5 million yuan (A$171,850 to 322,219) – making them the most expensive vehicles produced by BYD – and the first model of the mark will be an all-terrain.
As BYD has ceased production of conventional combustion vehicles, Yangwang will offer electrified vehicles – although it’s unclear whether it offers a choice of plug-in hybrid or battery-electric vehicles or just the latter.
Unlike those models – or any BYD vehicle – there appears to be a distinctive dual-hood dash with a large, seemingly curved, portrait-oriented touchscreen.
Pricing for Yangwang models will put them well above BYD’s current flagship offerings, the Han sedan and Tang crossover.
BYD is enjoying record sales, with volumes tripling in the first 10 months of this year to 1.4 million. And this despite its cessation of production of combustion vehicles in March 2022 in favor of an exclusively PHEV and EV range.
It wouldn’t be the first Chinese automaker to create a more premium SUV-focused brand.
Great Wall Motor has two: Wey for (mostly) crossovers and Tank for the more rugged body-on-frame SUVs. Models of the latter are expected to launch here next year, but with the GWM Tank badge.
Chery has its Jetour brand and is also preparing a new block off-roader called the T-1 with particular Defender styling.
It is slated for 2023 and will offer gasoline, hybrid and electric powertrains. It will be the first in a line of T-series vehicles for the Jetour brand.
- BYD launching Yangwang premium brand in 2023 with off-roader
- 2024 Mercedes-Benz E-Class leaked | PerthNow
- Smart #3 electric SUV leaked in China
- 2023 Mercedes-AMG EQE 53 SUV spied
- 2023 Mercedes-Benz EQS SUV EV production starts