Disney+ Hits 152.1 Million Subscribers After Gaining 14.4 Million New Viewers

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Disney+ Hits 152.1 Million Subscribers

The Walt Disney Company announced Wednesday that the overall number of Disney+ Hits 152.1 million subscribers during the third quarter of the company’s fiscal year, producing better results than projected.

Check Out Disney+ Reaches 152,1 Million Subscribers Following The Addition Of 14,4 Million Viewers!

The online streaming service gained 14.4 million new users over the year, above analysts’ projections of 10 million new users.

The company also lowered its prediction for the number of Disney+ subscribers in 2024 to between 215 million and 245 million. However, the company has decided to reduce this projection by both the low and high end of 15 million.

Disney+ Reaches 152,1 Million Subscribers Following The Addition Of 14,4 Million Viewers!

Hulu Has 46.2 Million Paying Members And ESPN+ Has 22.8 Million

Hulu had 46.2 million paying subscribers at the end of the quarter, while ESPN+ had 22.8 million paying customers.

These figures raise the overall number of Direct-to-Consumer and Direct-to-Producer subscribers for Disney to 221.1 million, which implies that the cumulative subscriber count for all of Disney’s streaming services is now higher than that of Netflix.

After losing about 970,000 subscribers during the third quarter, Netflix claimed to have 220.67 million users worldwide.

The company’s CEO, Bob Chapek, stated during the earnings call, “We had an exceptional quarter, which resulted from the outstanding performance of our domestic theme parks, significant growth in live sports viewership, and subscriber growth from our world-class creative and business teams.

Disney+Now Added 44.5 Million Subscribers

The number of service members increased by 100,000 in countries other than the United States and Canada, bringing the total to 44.5 million.

According to the latest data provided by the firm, the total number of international users to Disney+ now stands at 49.2 million.

In addition, the number of subscribers to the Disney+ Hotstar service offered in India and Southeast Asia increased by 8.3 million to reach 58.4 million.

Additionally, on Wednesday, Disney announced that beginning on December 8th, the price of a membership to the ad-free version of Disney+ would increase to $10.99 per month in the United States, from the current price of $7.99 per month.

Disney+Hits 152.1 Million Subscribers, New Ad-Supported Plan Introduced

Disney has stated that the new ad-supported plan for the streaming service would price at $7.99 per month. 

In contrast, Disney also released two significant Marvel movies during the previous quarter, including “Doctor Strange in the Multiverse of Madness” and “Thor: Love and Thunder,” which currently rank among the year’s top-grossing films.

Disney+Hits 152.1 Million Subscribers, New Ad-Supported Plan Introduced

In addition, they distributed the Pixar film “Lightyear,” which was unsuccessful at the box office. 

On Disney+, the service received a significant boost from its Star Wars series “Obi-Wan Kenobi,” which boasted the return of Ewan McGregor as the Jedi from the prequel trilogy of films, as well as from two other Marvel series, “Moon Knight” and”.

Additionally, “Fantastic Beasts and Where to Find Them” film and television adaptations boosted the service’s popularity.

As reported a month ago, Disney Parks had a phenomenal quarter, with revenues increasing to $7.4 billion, up from $4.3 billion in the prior year.

It continues a trend of unexpectedly high attendance at theme parks both in the United States and other countries, seen not only by Disney but also by Comcast and their Universal Studios parks.

Last, Disney’s linear networks also had a very successful quarter, partly because the NBA Finals are taking place this summer.

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Conclusion

According to CNBC, these new download numbers appear to generate some positive buzz across Wall Street, which notes that analysts expressed satisfaction with the latest results.

The main takeaway is that Disney+ appears poised to continue growing its subscriber base in the months ahead.

If you’re a marketer wondering when Disney+ would significantly impact Netflix’s bottom line, these results suggest that there is still plenty of room for growth ahead.

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